May 2019 – My tights ladder right in front of Marie. We both passionately explain we’ve always felt the tights industry needed fixing!
June 2019 – We exchange ideas for our future brand in a lovely London park. We didn’t realise it yet, but it was quite telling that we didn’t want to sit around a table for this…
September 2019 – Bernard Saltiel, former CEO of the extremely successful and popular hosiery brand Le Bourget, tells us that he believes in our project.
December 2019 – Bernard comes with us for a 3-day trip to Italy, to meet potential partners, and, more importantly, to eat the most delicious gnocchi ever.
May 2020 – Our first crowdfunding campaign is launched on Ulule. We sold our first ever tights box.
October 2020 – We feature in a news article for the first time! Thank you, Telegraph!
November 2020 – Here’s a month we won’t forget! We launch our e-shop, and send out Ulule pre-orders. Believe it or not, Sophie’s daughter is born the day of our very first shipment!
May 2021 – Forbes publishes a whole article on Billi London. They explain that:
“disrupting the tights market is something only a scrappy startup on a singular mission seems willing to embark on”.
Wow! Someone, pinch us!
July 2021 – Billi is on TV for the first time! B Smart invites us on their set to talk about our world's innovation.
September 2021 – We set up our London pop-up store in Seven Dials, Covent Garden.
September 2022 – We launch in BHV, in Paris.
Today – You’re reading this. Join us in the tights revolution! 💚